About Us

Premier’s Multicultural Media Awards 2015:

Best Print Publication of the Year

Premier’s Multicultural Media Awards 2014:

Best Print Report of the Year | Best use of Online & Digital Media | Young Journalist of the Year: Ritam Mitra

Victorian Multicultural Awards 2014:

Media Award – Preeti Jabbal

Parliament of NSW Multicultural Media Awards 2013:

Coverage of Community Affairs Abroad | Online Innovation in News Blog or News Website Design

Premier’s Multicultural Media Awards 2013:

Best News Report | Best Online Publication of the Year | Best Image of the Year

Parliament of NSW Multicultural Media Awards 2012:

Online Innovation in News Blog/ News Website Design | Editorial/ News Reporting | Multicultural Journalist of the Year

 

Founders – Pawan and Rajni Luthra

Having a passion for media and their country of origin, India, Pawan and Rajni Luthra combined the two and started the Indian Link Newspaper in 1994.

They feel that helping the Indian community assimilate into the Australian way of life, is an important part of living here. At the same time, their Media Group is aimed at helping Australians understand the Indian culture and beliefs – but always with the focus of embracing the best of Indian and Australian ethos.

Thanks to Rajni Luthra, Editor-in-Chief, Indian Link has set new standards in journalism and production.  It reaches thousands of homes and has become an integral part of lives of people from India, Pakistan, Sri Lanka, Fiji, Nepal, Sri Lanka, Bhutan and Bangladesh.

Thanks to its rich and varied editorial content, Indian Link has a big and loyal reader base that includes educated professionals, housewives, senior citizens and the young Australian born Indians.

Pawan Luthra has become a source of mainstream media commentary on the issues affecting Indian students, nuclear trading between India and Australia and economic and immigration issues.  His most recent contributions included commenting on the opening ceremony of the Delhi Commonwealth Games on FOXTEL and on programs such as Lateline and Compass (ABC TV), Today Tonight and Sunrise (Channel 7), for India’s NewsX TV and for BBC Radio’s Hindi service.

History and Growth

Growing in its scope and influence through various forms of digital and print media, Indian Link Media Group is now more than a voice for the community: it’s a vehicle for change and a voyage of discovery.

Indian Link Newspaper, printed in English, is currently one of Australia’s leading ethnic newspapers. After the presence of Sydney edition since 1994 and Melbourne edition from 2000, from April 2010 Indian Link extended its arms to Adelaide, Brisbane and Perth with separate monthly editions, while extending its fortnightly Sydney publication to Canberra. Indian Link now has presence in all major capital cities of Australia with 72 editions printed in a year.

Indian Link Newspaper has a print run of 44,000 per month with an estimated readership of over 160,000 per edition.

In addition to our print newspaper, we also produce the Indian Link E-Paper, which is emailed directly to over 25,000 email subscribers each month.

In 2002 Indian Link Radio was launched – the first 24/7 Indian radio station to be broadcast in Sydney and Melbourne.  A subscription based radio, this medium has become one of the hottest things within the Indian Australian community.

We now broadcast the radio on the internet as well – listeners log onto the Indian Link Website and get a chance to not only listen to our programs, but also to read the community and upcoming events, news and articles which are updated regularly.  There are over 20,000 listeners to the radio currently and our website has over 10,000 hits per month.

In July 2012 we launched Indian Link Application for smart phones and tablets – a free download where listeners can tune into our 24/7 radio station from anywhere in the world.  We’ve already had over 2,800 downloads of this application and it continues to grow.

We also have an active presence on social media – check out Indian Link Australia on Facebook and follow @indian_link on Twitter.

Looking forward we are very excited to share Indian Link with our readers, advertisers and subscribers.  Taking each medium in the Indian Link Media Group to new heights, we hope you will share in our journey.

Meet the Indian Link team

Indian Link