OPPO set to make India a global export hub

Reading Time: 2 minutes

Chinese smartphone maker OPPO which is currently producing close to 50 million units and aims to double the capacity to 100 million units by 2020 will make India a global export hub, Sumit Walia, Vice President, Product and Marketing, OPPO India said on Tuesday.
Doubling the capacity will give employment to nearly 15,000 people, Walia told IANS, as he prepared to launch 5x hybrid zoom-powered OPPO Reno2 with 20x digital zoom capability in a quad camera set up.
“We are strategically strengthening our presence in India by investing in talent, manufacturing and research and development. We have an ongoing investment of Rs 2,200 crore in the Greater Noida manufacturing facility and hope to make India a global export hub for OPPO,” Walia told IANS in a free-wheeling interview.
A power-packed OPPO Reno2 would feature Qualcomm Snapdragon 730G Octa-core processor and the advanced VOOC 3.0 flash charge technology.
The power-packed processor will have a dedicated Neural Processing Unit (NPU) for better performance.
“VOOC 3.0 has been built at OPPO’s Hyderabad R&D centre that charges the smartphone more than 50 per cent in less than 30 minutes. We have also introduced the Ultra dark mode and Ultra steady video mode in the device,” informed Walia.
Paired with 8GB RAM along with 256GB storage, the 730G octa-core processor in Reno2 will ensure a powerful gaming experience along with an on-device AI and an intuitive image capture.
Gamers will get a fierce edge with the anti-cheat extensions, optimized Wi-fi and 25 per cent faster graphic rendering in comparison to the previous OPPO Reno 10X Zoom.
“Reno2 is going to be a ‘made in India’ device. We have aggressive plans for the upcoming festive season to give consumers best options to choose from,” Walia told IANS.
“We are looking at diversifying our portfolio and will foray into the smart accessories segment with the launch of ‘Enco’ Bluetooth Headphones along with India-first Reno2 series,” he informed.
These noise-cancelling wireless headsets will come not only with 15 hours of playback time but also Type C charging port that could provide a playback time of up to 5 hours with just 15 minutes of charging.
OPPO had 9.7 per cent market share in the Indian smartphone market in the second quarter (Q2) this year and according to the IDC, the company registered a healthy growth of 41 per cent in Q2 because of affordable A series — A3s and newly-launched A1K and A5s. Online channel accounted for 19.1 per cent for OPPO — driven by online exclusive model “K1”.
“We command a very strong presence in the offline market with over 60,000 sales points and over 250 exclusive OPPO stores. We plan to open more ‘premium’ retail flagship stores following the one in Hyderabad,” informed Walia.
“We will also launch OPPO’s online shopping site for users in India very soon,” he added.
In terms of after-sales service, OPPO had over 500 exclusive service centres in the country.
“We are committed to growing in India and, therefore, will launch 6-7 new devices across all price segments this year,” Walia told IANS.

- Advertisement -

Related Articles


Please enter your comment!
Please enter your name here

- Advertisement -
- Advertisement -


Listen to Indian Link’s NEW Travel Podcast

  Indian Link's NEW travel podcast- Feel New In NSW is all about travel and especially made for people who love to explore places in...

It’s National Blood Donor Week

  It’s National Blood Donor Week. In our new podcast host Ekta Sharma speaks to Canberra‘s Nidhi Kaushik who runs an amazing donation campaign every year....

Let’s Talk Boosters: Indian Link podcast

  In LET'S TALK BOOSTERS, a new podcast series by Indian Link, host Ekta Sharma quizzes Dr Kritman Dhamoon of Blacktown Hospital Sydney about booster...
- Advertisement -

Latest News

neil chandran fraud

Indian-origin entrepreneur charged for $45mn investment fraud

  An Indian-origin entrepreneur with ambitious goals of developing virtual-world technologies has been arrested and charged by federal prosecutors in an alleged $45 million investment...
Rajyasree Sen

The Sweet Kitchen: a guide to Indian desserts through the centuries

  A food columnist for years at Wall Street Journal India, Rajyasree Sen has written columns on food for a variety of publications and also...
kids in kitchen

4 reasons to bring children into the kitchen

  The kitchen is a simple and casual place, but it can also be a hub for developing and enhancing your kid's skills, be it...
whalers way birds

Saying no way to Whaler’s Way

  It’s easy to get excited about South Australia’s burgeoning space industry. Supporting a growing space industry, and the vital jobs that come with it,...

Sudarshan Pattnaik creates 125 sand chariots on Rath Yatra eve

  On the eve of Rath Yatra of Lord Jagannath, renowned sand artist Sudarshan Pattnaik has created 125 sand chariots and a sand sculpture of...